Business & Finance

Hasbro’s First ‘KPop Demon Hunters’ Toys Are Released


The first products in Hasbro’s KPop Demon Hunters line are here to entertain fans of Netflix’s animated movie musical phenomenon.

KPop Demon Huntersof course, was released just over a year ago on June 20, 2025, and the massive popularity of the film — it became Netflix’s most-streamed film globally of all time in its first 91 days of release — had merchandisers lining up to produce items connected to the film.

ForbesMiley Cyrus Gushes About New Barbie Doll As It Goes On Sale

As such, major toy manufacturers went to work to produce toys from the film, and in October, Netflix announced that it granted the global master toy licenses to Hasbro to produce KPop Demon Hunters collectibles, games, role-play products and Mattel to produce dolls, action figures collectibles and playsets.

At the end of January, both companies revealed what they had in the works for their first sets of KPop Demon Hunters products, and five months later, Hasbro is releasing its first two products from the line: FURBY Furblets of Derpy Tiger and Demon Jinu.

Furblets are miniaturized, 3-inch-tall versions of Hasbro’s popular FURBY brand of plush interactive toys. The Derpy Tiger Furblet has the same colors as the spirit animal in KPop Demon Hunterswhile Demon Jinu Furblet resembles the colors of the demon version of the Saja Boys singer and comes with the characters’ Korean gat-styled hat.

Play Puzzles & Games on Forbes

ForbesMattel’s First ‘KPop Demon Hunters’ Dolls Go On Pre-Sale For Summer Release

When you press the heads, heart gems and mouths of the Derpy Tiger and Demon Jinu Furblets, they each can produce more than 45 sound effects. The ears of the Derpy Tiger and Demon Jinu Furblers pop open when you press each of them on their heads, and you can fold them over their eyes to repeat the fun. Each KPop Demon Hunters Furblet comes along with a keychain clip.

The Derpy Tiger FURBY Furblet is now available online at Walmart and Amazonand the Demon Jinu Furblet is Walmart and Amazon as well. The KPop Demon Hunters FURBY Furblets retail for $14.99 each.

What Other ‘KPop Demon Hunters’ Toys Are Coming From Hasbro?

Also coming soon from Hasbro are KPop Demon Hunters role-playing items and games. Among the offerings is MONOPOLY: KPop Demon Hunters Edition, where anywhere from two to six players can play the classic Hasbro board game.

KPop Demon Hunters role-play items from Hasbro include such NERF items as Rumi’s Four Tiger Sword, Mira’s Curved Moon Sword and Zoey’s Spirit Blades, as well as HUNTR/X and Saja Boys Electronic Light Sticks.

According to Hasbro, all of the items will be available at most major retailers by mid-July.

Rated PG, KPop Demon Hunters — which won Oscars earlier this year for Best Animated Feature and Best Original Song (for “Golden”) — is streaming exclusively on Netflix.

ForbesMattel’s SDCC Exclusives Include ‘KPop Demon Hunters’ Figures, Monster High Doll And More

Please Subscribe. it’s Free!

Your Name *
Email Address *